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From Novotna to Navratilova, French Open champ Krejcikova guided by Czech greats

by admin | Jun 14, 2021 | Representation, SEW

Barbora Krejcikova had nothing but a dream of becoming a better tennis player when she and her parents walked up to Jana Novotna’s house in her hometown of Omice in the Czech Republic in...

Opinion: Coco Gauff’s loss in French Open a disappointment and reminder greatness will take time

by admin | Jun 11, 2021 | Representation, SEW

The most important thing to be reminded of, as Coco Gauff improbably lost the first set of her French Open quarterfinal, then lost her composure, then lost all chance is that at just 17 years old, she has already done enough to view what happened Wednesday as a...

Brands Continue to Back Naomi Osaka, Showing an Evolution in How Sponsors Treat Athletes

by admin | Jun 10, 2021 | Representation, SEW

Naomi Osaka is the world’s highest highest-paid female athlete. She has earned some $60 million over the past 12 months, according to Forbes, and is sponsored by a host of well-heeled companies, including blue-chip names like Nike, Nissan, Mastercard and TAG...

Serena Williams’s Difficult Season on Clay Catches Up to Her at the French Open

by admin | Jun 7, 2021 | Representation, SEW

There is not much left of the main stadium where Serena Williams won her three French Open singles titles in 2002, 2013 and 2015. It has been rebuilt and remodeled in recent years, adding a retractable roof and subtracting a great deal of direct connection with tennis...

Victoria Azarenka says French Open lacks gender equality, aside from prize money

by admin | Jun 7, 2021 | Representation, SEW

Victoria Azarenka called out the French Tennis Federation for gender inequality on Sunday following her loss in the fourth round at the French Open. During her postmatch news conference, Azarenka was asked about the lack of women’s matches in the night...

Tennis-Led Zeppelin is Swiatek’s Stairway to Heaven at French Open

by admin | Jun 7, 2021 | Representation, SEW

The band Guns N’ Roses helped Iga Swiatek claim her maiden Grand Slam title at the French Open last year. This year, the eighth seed has a whole lot of love for Led Zeppelin as she bids to win a second title in eight months at Roland Garros. Before every game,...

May 31 – June 6, Highlights and Lowlights

by admin | Jun 6, 2021 | Weekly Highlights and Lowlights

? This week our highlight goes to Naomi Osaka, who stood up for the mental health of all athletes at the French Open. ? This week we give a thumbs down and our lowlight of the week to a number of American States, who are banning trans girls from participating in...

Why Osaka’s decision to walk away was the right one

by admin | Jun 3, 2021 | Leadership, Representation, SEW

In a bold and unusual move, young phenom Naomi Osaka stunned the tennis world Monday by announcing her withdrawal from the French Open, citing mental health issues. While other players have left major tournaments midstream, typically because of physical injury, this...

At news conferences, male athletes get to be athletes. Female athletes like Naomi Osaka get pestered.

by admin | Jun 2, 2021 | Representation, SEW

What I know about tennis as a sport couldn’t fill a water bottle. It enters my consciousness only via headlines, as it did this week when Naomi Osaka, currently the highest-paid female athlete in the world, announced that she would withdraw from the French Open. She...

French Open’s response to Naomi Osaka is a shameful moment for tennis

by admin | Jun 2, 2021 | Representation, SEW

On Monday evening the four-time grand slam champion Naomi Osaka, the brightest young star across the world of tennis, withdrew from Roland Garros because she felt that her attempts to preserve her mental wellbeing were a distraction to her peers. In other words, it...
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