by admin | May 21, 2021 | Representation, SEW
Sports betting firm PointsBet agreed to a partnership with the Women’s National Basketball Association. It’s the first deal with a women’s sports league for the company. The licensing agreement, announced Friday, allows PointsBet to use WNBA team logos and players’...
by admin | May 21, 2021 | Leadership, Representation, SEW
Keys, who is currently ranked 24th in the world and reached the final of the 2017 US Open, created a non-profit company called Fearlessly Girl USA in 2016. Aiming to create a “kinder girl world”, the organisation was relaunched in 2019 under the name Kindness Wins....
by admin | May 21, 2021 | Leadership, Representation, SEW
A star-studded coalition of actors, musicians, athletes and activists will come together this week to celebrate Asian American and Pacific Islander Heritage Month on national television. In addition to spotlighting the history and contributions of Asian Americans,...
by admin | May 21, 2021 | Representation, SEW
At the end of Simone Biles‘ most recent gymnastics meet, she lifted five gold medals from around her neck in an image shared around the globe. That was at the October 2019 World Championships in Stuttgart. Biles performed at the peak of her powers, but it...
by admin | May 20, 2021 | Representation, SEW
The Liberty had waited 575 days between the announcement of their impending move to Brooklyn’s Barclays Center and their home opener Friday night against the Fever. In the intervening months, few moments were as important as the night of Sept. 17, 2019. That evening,...
by admin | May 20, 2021 | Leadership, Representation, SEW
Former WNBA star Swin Cash’s transition to NBA executive is often associated with her playing days in the W, which is celebrating its 25th anniversary this year. It makes sense. Cash played in the league for 15 years and enjoyed both team and...
by admin | May 20, 2021 | Leadership, Representation, SEW
I flipped open my laptop and waited for the first Athlete to Advocate session to start. If I’m being honest, I wasn’t quite sure what to expect. When my team, the Indiana Fever, announced in February that it was partnering with the Indiana University Lilly Family...
by admin | May 20, 2021 | Leadership, Representation, SEW
As she was preparing to start her 16th season in the WNBA, Los Angeles Sparksstar Seimone Augustus — who announced her retirement last week and accepted a coaching position with the team — didn’t feel right. During a rigorous preseason workout...
by admin | May 20, 2021 | Representation, SEW
The Los Angeles Sparks are working towards peak performance as a team — though it may look rather different for each player. The WNBA franchise has struck a six-figure, multi-year deal with dietetics brand Fuel Your Life. As part of the partnership, the brand’s...
by admin | May 20, 2021 | Representation, SEW
I’m not entirely sure how Naomi Osaka is fitting all of these fashion collabs into her schedule, but she’s clearly making it work. In a profile story for The New York Times, the tennis champ revealed that she has a collaboration with Levi’s on the way, complete with...
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