Athletes Lead a New Era of Sports Activism

As more athletes use their platforms to raise awareness of social issues, the sports landscape is becoming more accepting of its athletes’ activism initiatives. At Adweek’s Brandweek Sports Marketing summit, sports icons Candace Parker and Allyson Felix spoke with...

Every WNBA Team’s Biggest Need This Offseason

Right now is a time when a lot of WNBA general managers are looking at spreadsheets, formulating next season’s roster contingencies. Here at B/R, we’re going to look at what the central goals are of each team, starting with the defending champions and...