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WNBA gets $75 million from high-profile investors

by admin | Feb 4, 2022 | Pay Equity, Representation, SEW

The WNBA added $75 million to its coffers through a capital raise that brought in new investments from some of the biggest names in business, athletics and entertainment. The list of investors, announced Thursday, included former secretary of state Condoleezza Rice,...

WNBA Locks in $75M in Fundraising to Spur Growth

by admin | Feb 3, 2022 | Leadership, Representation, SEW

To quote Ari Chambers, “the WNBA is so important.” Following the celebration of its 25th year, the league announced on Thursday that it has raised $75M in its first-ever fundraising campaign that will support its plans for continued growth. The fundraising effort...

Follow the money: Data shows visibility and sponsorship in women’s sports is the right play

by admin | Jun 3, 2021 | Pay Equity, Representation, SEW

For years, female professional athletes were fed the narrative that no one wanted to watch women’s sports. In reality, too many media companies and brands looked past the value of women’s sports. The 2021 NWSL and WNBA seasons have the potential to shift the mentality...
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