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The Transformation of a Soccer Club, and the Ways We Value Women’s Sports

by admin | May 3, 2021 | Pay Equity, Representation, SEW

Nearly three years ago, in New Jersey, late in a National Women’s Soccer League game between Sky Blue F.C. and the Chicago Red Stars, the Red Stars’ striker Sam Kerr flew past the defense, gathered the ball, and unleashed a shot into the low left corner of the...

A Fresh Identity Is Just the Start for NWSL’s Gotham FC

by admin | Apr 26, 2021 | Representation, SEW

As the popularity of women’s soccer grows in the U.S., the NWSL’s freshly branded Gotham FC and its general manager Alyse LaHue want to stay ahead of the curve. Shedding the Sky Blue identity the club has played under in New Jersey since 2009, the team will start the...

Sky Blue FC, soccer club owned by Gov. Murphy, unveils new name, logo

by admin | Apr 7, 2021 | Representation, SEW

Sky Blue FC of the National Women’s Soccer League (NWSL) unveiled a complete brand transformation today, which includes a new name and crest. Starting today, the nation’s longest-standing women’s professional soccer club will compete as NJ/NY Gotham FC. Read...

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