by admin | Apr 22, 2024 | Pay Equity, Representation, SEW
Nike is nearing an agreement with Indiana Fever rookie Caitlin Clark on an endorsement deal, according to The Athletic’s Shams Charania, Mike Vorkunov and Ben Pickman. The contract is expected to be worth eight figures and include a signature shoe for the No. 1...
by admin | Apr 18, 2024 | Representation, SEW
Nike on Thursday shared a sneak peek of its track and field uniforms for the 2024 Paris Olympics which have been the talk of social media — but maybe not for the reasons Nike wants. For Team USA’s male team members, it was a compression tank top and mid-thigh shorts —...
by admin | Feb 20, 2024 | Representation, SEW
Nike has signed 13-year-old soccer phenom McKenna “Mak” Whitham to a name, image and likeness deal. Whitham becomes the youngest women’s soccer player and youngest athlete in any sport to sign an NIL deal with Nike. “It means everything to...
by admin | Jan 11, 2023 | Representation, SEW
Free People’s activewear spinoff FP Movement was once more synonymous with “brunching” than boundary-pushing athletic endeavors. Then tennis star Sloane Stephens signed with the brand instead of renewing her Nike contract. Stephens, who won the 2017 U.S. Open, is just...
by admin | Nov 17, 2022 | Representation, SEW
With eleven Olympic medals, Allyson Felix is the most decorated Track & Field Olympian in history. Now retired from the sport, Felix is using her partnership with athleisure brand Athleta to break new ground in sports sponsorship deals and in her advocacy for...
by admin | Sep 20, 2022 | Representation, SEW
Serena Williams may be a tennis legend, but she’s also obsessed with design. As a Nike-sponsored athlete since 2003, she has collaborated with the brand to design clothes and sneakers for two decades. And this has shown her just how underrepresented Black designers...
by admin | Sep 15, 2022 | Representation, SEW
The WNBA season may be nearing its end but there’s still plenty to talk about. A’ja Wilson was just recently named league MVP, the Sue Bird-Diana Taurasi WNBA cover edition of NBA 2K23 just dropped and Game 2 of the Finals is Tuesday. Read More
by admin | Sep 8, 2022 | Representation, SEW
Two of the W.N.B.A.’s biggest sneakerheads got a win well before their postseason began. Dearica Hamby, of the Las Vegas Aces, and Satou Sabally, of the Dallas Wings, both received Air Jordan 36 PEs (player exclusives) designed by Melody Ehsani that are as tough a...
by admin | Aug 30, 2022 | Representation, SEW
Serena Williams is taking the lead with her on-the-court style with a tennis look fit for a champion. On August 29, the tennis champion will play at this year’s US Open in Flushing, Queens in a custom Nike set designed by Williams with a “hands-on...
by admin | Aug 18, 2022 | Representation, SEW
The Football Association (The FA) is delighted to announce a multi-year partnership with Nike to become official ball supplier of the Barclays Women’s Super League (BWSL), Barclays Women’s Championship (BWC) and The FA Women’s Continental Tyres League Cup from the...
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