Rapinoe, Simone, Coco: Most Marketable Female Athletes of 2023

SportsPro recently released its 50 most marketable athletes of 2023. The list, presented in conjunction with NorthStar Solutions Group, touches 13 sports and 26 nationalities. And with a record 23 spots on this year’s version — including half of the top eight — female athletes are starting to gain more representation. So let’s break down the most marketable female athletes of the last year.

But before we dive in, a quick word on how these marketability scores came about from the ones who put the list together themselves: Read More