Coco Gauff ranked No. 12 on the 2023 edition of SportsPro’s 50 Most Marketable list. She is considered the world’s second most marketable tennis player after Novak Djokovic, who came in at No. 11.

The list includes eight tennis players: Naomi Osaka, Emma Raducan and Rafael Nadal. It is the first time since 2017 that the list doesn’t include tennis players in the top 10, according to Tennis. Instead, soccer players such as Lionel Messi and Alex Morgan and F1 champions Lewis Hamilton and Max Verstappen are featured. Read More