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Brands: It’s Time To Pay Attention To Women’s Sports

by admin | Dec 7, 2023 | Pay Equity, Representation, SEW

In this fast-paced, dynamic world of sports, we’re at an inflection point. For years, enduring misconceptions about women’s sports have blurred our vision, sidelining what is now a shining opportunity. If sports sponsorship occupies a slot in your business...

Women’s Sports Will Take in Over $1 Billion in 2024, Report Predicts

by admin | Dec 7, 2023 | Pay Equity, Representation, SEW

Right-wing politicians like to say women’s sports are under threat from transgender female athletes, but in reality, women’s sports are thriving, says a new report from Deloitte, a leading business consulting firm. Elite women’s sports will generate more than $1...

How the founders of The Gist and Just Women’s Sports built growing women-focused media companies in a male-dominated industry

by admin | Nov 15, 2023 | Pay Equity, Representation, SEW

Ellen Hyslop cofounded in 2017 The Gist, a sports media company geared toward female fans. Three years later, Haley Rosen founded Just Women’s Sports, making Instagram content about, well, just women’s sports. The two have grown their women-led, women-run,...

Olympic gold medalist Lindsey Vonn: ‘Continue to invest in women’

by admin | Nov 15, 2023 | Pay Equity, Representation, SEW

Barbie, Beyonce, and Taylor Swift may have dominated center stage this year, but women’s sports reached a major inflection point prompting an inflow of investors. One superstar stakeholder is Olympic gold medalist Lindsey Vonn, whose winnings and strategic endorsement...

Coco Gauff Named One Of The Most Marketable Athletes In The World

by admin | Oct 26, 2023 | Pay Equity, Representation, SEW

Coco Gauff ranked No. 12 on the 2023 edition of SportsPro’s 50 Most Marketable list. She is considered the world’s second most marketable tennis player after Novak Djokovic, who came in at No. 11. The list includes eight tennis players: Naomi Osaka, Emma Raducan and...

WNBA star calls out ‘crazy’ discrepancy between player, coach salaries

by admin | Oct 17, 2023 | Pay Equity, Representation, SEW

Liz Cambage is not happy with the WNBA’s pay structure for its players. The free-agent superstar went after the league in a tweet on Monday, lamenting the league’s max deals and accommodations for players: Read More

Billie Jean King sees progress in her crusade for more investment women’s sports: ‘We’re kind of at a tipping point’

by admin | Oct 16, 2023 | Leadership, Pay Equity, Representation, SEW

Billie Jean King is still globetrotting in support of more investment and equity in women’s sports. She attended the Women’s World Cup in Australia, kicked off the player draft for the new women’s professional hockey league in Toronto and is opening an office in...

England women’s players reach agreement with FA over bonuses

by admin | Sep 21, 2023 | Pay Equity, Representation, SEW

The England women’s team have reached an agreement with the English Football Association (FA) over pay and bonuses, defender Millie Bright said on Thursday. The squad had initially paused discussions ahead of the Women’s World Cup, where England finished...

WNBA postseason travel memo includes scenarios for commercial flights, sources say

by admin | Aug 31, 2023 | Pay Equity, Representation, SEW

The WNBA’s pledge to provide private planes for all postseason air travel has a few caveats, according to a memo sent to teams this week. The memo, obtained by The Associated Press on Wednesday night, outlined certain scenarios under which teams would have to fly...

WNBA player survey: Travel, salaries are league’s top issues

by admin | Aug 28, 2023 | Pay Equity, Representation, SEW

The WNBA is in the last two weeks of its longest-ever regular season (40 games), and the players are focused on finishing strong and preparing for the playoffs. Since the All-Star Game, ESPN asked 34 players — superstars and reserves, veterans and newcomers...
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Recent Posts

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